Where Sustainability Meets Strategy
Lowcountry Oyster Company
Public Relations - Influencer Marketing
This premier sustainable oyster farm with over eight years of history and S.C.'s largest operation selected CBPR to manage PR around their groundbreaking $6.4 million facility expansion in Green Pond, S.C. Our scope focused on amplifying their sustainability mission, building industry partnerships, and positioning founder Trey McMillan as a thought leader in South Carolina's growing aquaculture sector.
RESULTS
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Coordinated a number of community events with local partners like an Oysters & Champagne Happy Hour at the Garden & Gun headquarters, introducing LowCo. to one of the South’s premier magazines.
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Secured over 70 press hits (500+ million impressions) in a six-month span, including a cover story for Charleston Magazine, and features in Garden & Gun, Charleston Regional Business Journal, Yahoo, MSN, etc.
FEATURED
FEATURED